Jules Ng's profile

Corner Bakery Cebu Brand Refresh 2020

In 2007, my parents opened a small 20-seater hole-in-the-wall, neighborhood cafe and bakery. Since then, Corner Bakery Cebu has grown to be a well-loved establishment by Cebuano locals. When the store underwent major renovations in 2020, I decided to do a brand refresh–updating the logo and working around a completely new sage green color palette (a stark departure from the original chocolate brown). This personal project is near and dear to my heart as I believe that good branding will take my parent's passion and efforts to even greater heights!
As a bakery with a wide array of products, more differentiated accent colors were needed to differentiate product variations from one another. Actual product labels can be viewed in my project titled "Product Labels | Corner Bakery Cebu."
Corner Bakery Cebu Brand Refresh 2020
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Corner Bakery Cebu Brand Refresh 2020

Published: